Pantone Viewpoint Color Book-11 Color Guides and Tools

VIEWPOINT COLOUR takes a lifestyle approach to color providing a global perspective across design. Combining evocative visual inspiration with context VIEWPOINT COLOUR highlights in-depth analysis of the personality traits of emerging color stories. In The Joy Issue, we explore the joy of creativity, featuring creatives who design joy into their practices to spread positivity, optimism and happiness.

Features & Benefits

Contributions by artists and designers around the globe expose a global perspective to color. Short- and long-term color direction allows to select colors based on planning cycle.

Actionable color intelligence from global color trend experts gives confidence to make critical color choices and lifestyle color approach streamlines the color planning process.

Generating joy has a domino effect uplifting and inspiring maker and creative which then spreads to those who encounter their work, in turn influencing mental health, helping achieve happiness and meaning.

Productivity Features

12.5” x 9.5” softcover on heavy weight paper stock.
176 Pages.
Color, creativity and ingenuity go hand in hand to bring joyfulness.
Brings not only inspiration, but a sense of joy, and an openness to be bold and playful.


ISO 9001
1 year
Norde Support

Experience demo and real-time print samples.

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[additional information]
  • The Joy Issue: Context of Re-discovering the Joy of Creativity, and its Positive Impacts on Life
  • Color Forecast 2023+: 4 Key Color Palettes – Dirty Pastels, Earth Rebel, New Wave (Y2K), Creative Grunge
  • Key Color Focus: Long Term and Directional Color Groupings
  • Pimp My Ride: Color/Material/Finish of Vehicle Surfaces of the Future
  • Fix Up: The Birth of Repair, the Move Towards Extended Product Life Over Newness
  • The Slum Studio: The Beauty and Joy of Remaking Discarded Garments
  • Woven Together: Joy of Making Through Emoji-Inspired Weaving
  • Spinning A Yarn: The Power and Pleasure of Textile Storytelling
  • Radio Blah Blah: Visual Essay Reflecting Creativity and Joy from a Platform for Younger Generation’s to discuss Climate Issues.
  • Creating New Realities: Purpose-led Design
  • The Talent: Profiles of Creatives who Imbue Joy, From a 3D designer, Vibrant Printmaker, Ceramist/Painter, to a Cake Artist, a Colorful Illustrator, and Knit and Crochet Maker.
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