Pantone Viewpoint Color Book-08 Color Guides and Tools

An aesthetically provocative, culturally relevant trend book that takes a lifestyle approach to color, providing a global color perspective across all product and design industries. Each issue highlights one overarching theme supported by visual imagery, material direction, key direction by color family and 4 trend palettes in Pantone Colors.

Features & Benefits

New horizons and shape new positive visions, color is the catalyst leading consumers back to design – not just in the palettes choose, but also in the way to create new unions and reach new understandings of what a hue represents.

Contributions by artists and designers around the globe expose a global perspective to color, short- and long-term color direction allows you to select colors based on planning cycle.

Actionable color intelligence from global color trend experts gives you confidence to make critical color choices, lifestyle color approach streamlines the color planning process and enables to begin color planning.

Productivity Features

The latest color news, color psychology research, designer spotlights and future design trends are also featured.
The colors taking leading roles in both the long and short terms from off-whites and re-made natural earthen hues to upbeat brights and colors from nature, exploring on how they influence the designs that will lead us forward.
Renewed creativity will remain at the fore as we explore the future’s New Horizons.


ISO 9001
1 year
Norde Support

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[additional information]
  • 12.5” x 9.5” softcover on heavy weight paper stock
  • 176 pages
  • The latest color news
  • BEAUTY Redefined: Unconventional Use of Color Explodes the Notion of Conformity
  • ENVISIONING New Worlds: A Limitless Future Transcends the Boundaries Between the Digital and the Real
  • REINVENTING Responsibility: Creativity as a Catalyst for Change
  • BEYOND Diversity: Mindset and Values Become the New Connectors
  • CREATIVE Uprising: The Positive Power of Creativity Brings People Together
  • NATURAL yet Artificial: How the Interconnection Between Materiality, Color and Texture Impacts Appearance
  • VIRTUAL Archeology: Uncovering the Possibilities of Raw Digital Landscapes
  • COLOR FORECAST: 4 Key Color Palettes for the New Horizon; Mutated Neutrals, Luminosity, Remade Natural, Hybrid Hues
  • KEY COLOR STATEMENT: Key Colors Representing the New Era PLAYING with Identity: Experimenting with Color to Evoke our True Self
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